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  • Can This Sales Manager Be Saved?

    Guest Post By: Kitty Barrow

     

    Last year, I was coaching a business owner who was constantly complaining about her sales manager. When asked, the owner explained that they initially let the new sales manager do as he wished because they didn’t want to hinder his ability to lead. Upon further questioning, the owner said that the manager was never given any expectations or a list of what success looks like for their job. It was really no wonder that the sales manager wasn’t doing everything the owner expected. It was never explained to him what she expected.

    Not every problem is ever solved too easily and this was no exception. At this point, the manager had been working at doing whatever he pleased for more than 6 months, and as the owner tried to work with him on what was expected of him, instead of agreement, they were butting heads. The owner was complaining to me about everything the manager was doing wrong, the things the manager seemed to be intentionally not doing, and how the manager kept messing up despite being told how to do things over and over.

    It was almost Christmas when the owner decided that she needed to fire the manager, but didn’t want to do it over the holidays, so decided she would do it the beginning of January. Yikes! The manager’s job was on the line if things didn’t change fast.

    At this point, we started working on Navigate, the book by my business partners Dustin Hillis and Steve Reiner. This involved figuring out the sales manager’s personality type so that the owner could lead him how he would like to be lead. In the discussion, we discovered that the sales manager was a Counselor personality type while the business owner was a Fighter. These are two completely different personality types. While Fighters do have very good traits, under stress, the Fighter tends to make demands and only focus on what people are doing wrong. The exact opposite is the Counselor, who under stress tends to clam up and become almost passive aggressive.

    It was a hard pill to swallow but our business owner decided to sit down with the manager and see the world through a Counselor’s eyes. Counselors tend to be all about making sure that everyone is happy. They have an opinion but they aren’t going to share it when they feel under attack. Counselor personality types can be some of the best team players as long as they feel that they are truly an integral part of the team.

    It was an “aha” moment for our business owner as she realized that when she was selling, she always “navigated” people’s personality styles, but when it came to running her company, she never felt that she needed to “work that hard.” In reality, once you make leading the way others like to lead a habit, it becomes second nature to you.

    Good news! Almost immediately the relationship between the business owner and her sales manager did a complete 180-degree turn. They started having Personal Conferences (one-on-one meetings) every week, and they were able to communicate well because the owner started leading the Counselor the way he wanted to be lead.

    In the last 7 months, the owner has expanded her business into other cities, and she says she couldn’t have done this without her sales manager doing a fabulous job and running the company at home.

    The moral of this story is that all leaders should keep in mind that ultimately you are responsible for the actions or inactions of those you lead. The next time you want to complain about anyone on your team, first look in the mirror to see where you can change to be a better leader for your people. The speed of the leader is truly the speed of the team.

     

    Kitty Barrow is a Senior Partner and Executive Sales and Leadership Coach of Southwestern Consulting. She specializes in creating successful systems that are easily duplicated. Her motto is “Keep Things Simple for Stress-less Selling.” Kitty has trained thousands of sales professionals in companies such as Wells Fargo, MassMutual, New York Life, Xerox Global and Allstate


  • Under the Bus You Go

    Guest Post By: Kitty Barrow

    As a sales manager, we’ve all been there, haven’t we? We have all had team members who weren’t performing as they should. Then we hire a new team member, and we fear that the new team member will think the others are role models to follow. So, without really thinking of the consequences, we throw our current team members under the bus by telling the new person to not watch the others because their activity or results aren’t acceptable.

    Wow. How did that help?

    Imagine how confused you would be if you were hired to perform at a higher level than others while other people are left to do as little as they pleased. How would that be fair?

    In working with many sales managers and business owners, we have seen this pattern repeated often. Why? Typically it is because our client is trying to turn around their sales by bringing in new talent, but they aren’t in a place where they can let the other lower-performing team members find success elsewhere.

    This practice is wrong on many levels:

    First, it sends an immediate signal to the new team member that you (their new leader) can’t be trusted to have their back.

    Second, it lets the new team member know that “gossip” is accepted here.

    Third, it sows the seeds of distrust among team members. Any one of these is a problem. All three of these can be fatal for your organization.

    So what is a manager to do?

    Step 1:     Let everyone know the vision of your company. Where do you see everyone going and what do you see them achieving together? Present this to your team early and often. Get everyone excited about the part they play in the success of the team as a whole.

    Step 2:     Before bringing in new sales team members, sit down with your current team individually to discuss their personal and professional goals. Also, apologize if you haven’t been clear in your activity expectations in the past or you haven’t been doing your job as a leader to hold them accountable to doing the things that will help them reach their goals. Let them know that you plan to be a better leader for them because their personal success is important. Set out a reasonable plan for sales activity (referrals, dials, reaches, appointments set, appointments held) and begin tracking them (preferably using our CSF system that will do the math for you with quick and easy reports). Set up weekly one-on-one Personal Conferences (PCs) where you will review their numbers and help them improve in the areas where they need help to achieve their goals.

    Step 3:     Hire your new team member and repeat Step 2 (sans apology). No comparison needs to be made with the current team members. Everyone should be held to their own activity levels, which should be consistent for everyone.

    Step 4:     Prepare for the best and the worst. Best case scenario is that you continue to meet with all team members and work with them to perfect the skills they need in order to hit their activity numbers. You stay consistent with your help and accountability, and they continue to get better at achieving more than they had before. Worst case scenario is that your team members don’t step up to the plate. If they aren’t willing to work toward what is expected of them, then you will need to think about putting them on a Performance Recovery Program (PRP) —or Performance Improvement Program (PIP)—which includes a training program. If they aren’t successful on the PRP, then you will need to be prepared to help them find success with another division of your company or with another company.

    Step 5:     Stay consistent. The best sales leaders are consistently keeping the company vision in front of their team members while also connecting sales and activity numbers to t achieving personal and professional goals. Consistency in casting vision, accountability, and helping them to develop the skills they need to be successful will keep you from ever feeling the need to throw any of your team members under the bus. Instead, you will be lifting them high in recognition for how much they are achieving.

     

    Kitty Barrow is a Senior Partner and Executive Sales and Leadership Coach of Southwestern Consulting. She specializes in creating successful systems that are easily duplicated. Her motto is “Keep Things Simple for Stress-less Selling.” Kitty has trained thousands of sales professionals in companies such as Wells Fargo, MassMutual, New York Life, Xerox Global and Allstate


  • Suck It Up and Drive On

    Guest Post By: Brent Widman

    drive on
    We get told no every day—from the time we wake up until the time we go to bed. It may come in different forms. It may come out of nowhere. We probably don’t even recognize how many times we get told no or tell ourselves no. We do it so regularly that it becomes normal.

    I’m in sales. I not only sell, but I help people sell. There is a lot of “Suck it up” that goes into that. Not only getting past it but also helping others get past it. Let me count the ways:

    There is never enough time.
    Your prospect says, “Not right now. Can you get back to me?”
    You don’t have anyone to call.
    You’ve been calling the same people over and over.
    You’re holding onto that false sense of hope that someone might do business with you.
    You compare yourself to others.
    You’re not hitting your goals.
    Your prospect says, “Call me back in six months.”
    You’re not present in the moment, always thinking about more.
    You’re not reaching your potential.
    You have dreams but aren’t accomplishing them.
    You’re calling people, and they aren’t interested.
    You’ don’t have enough money.
    You don’t want to practice.
    Your prospect says, “I need to think about it. “
    You go on useless appointments.
    You have call reluctance.
    You shut it off at the end of the day. I’ll start tomorrow.

    These are just a few things salespeople go through each and every day. What exactly does it mean to suck it up and drive on?

    As a salesperson, we got into this profession for a reason. Not because we had to, but when it’s all said and done, because we chose to. We chose to get beat up, shot down, put down, argued with, get told no, have a thick skin.

    We did it for so many reasons.

    Maybe we are driven by guilt? We are in student loan debt, credit card debt, house debt, car debt. We may get home at night and our kids or family want us to be home on time or not take those calls. We are driven by doing more because all that is depending on us.

    Some of us are driven by money. We just want to make as much darn money as humanly possible. That’s only going to get us so far. Eventually, we have to find a new reason.

    We may be driven to fill a void. This is our way to win. We want to win that sale, that appointment. We want to get that person to say yes and ride that high.

    Then there’s where most of us fall under—what most of us are driven by.

    We are driven by dreams. Things we want to have. Things we want to achieve. Places we want to go. Things we want to do. We want to provide for our family, kids, spouse, or those around us. Things we want to accomplish. We want to do all those things we never got to do.

    This is exactly why we need to embrace the suck. We are in the number-one profession in the world in that we can make an unlimited amount of money if we do what we are supposed to. If we see past our excuses, take action, work at it, hire a coach and be a student of the game. We need to realize we will never be perfect, and you know what, that’s okay.

    You may miss a goal. You may miss a deadline. You may miss that big sale. Suck it up and drive on. The best part about sales is we always get to start over. Whether it’s the next day, month, or year. We get to do it again; it resets. Go out and do the things you need to do to hit those goals.

    The only person standing in your way is you. Suck it up and love it! It’s worth every second. You will be better at what you do, inside and outside of work. Life happens. Embrace it.

     

    Brent Widman has over 10 years experience in all aspects of sales. He is a professional sales coach at Southwestern Consulting. Brent has expertise in lead generation, prospecting, selling to top execs and the art of follow up. He has worked with numerous individuals to improve their sales processes, day to day interaction and ultimately them as a person. He is a former division director, sales director and district manager for distinguished sales teams in the recruiting, fitness and communications world.


  • The “Perfect” Game

    Guest Post By: Gary Michels

    IMG_2797

    This game is more of a challenge, I challenge you to view the world as “perfect.” Perfect exactly the way it is and the way it is not. Regardless of your circumstances, you need to view the world as perfect. Begin this challenge by figuring out right now how everything that has ever happened to you has been the perfect thing. You also need to decide that where you have been and what you have done in your life thus far, has led you to where you are today.

    Why is today perfect? You are alive! You have a body that functions! You have opportunities to contribute to the good of mankind and help others achieve happiness. Go ahead, choose anything in your life and declare it perfect. Do it right now! What is perfect in your life? Why is it perfect?

    Every time something happens to you, especially if it is something that was not exactly how you planned it, declare it to be “Perfect!” Then, thank the Universe for bringing that experience to you and allowing you to learn from it. Without failures in your life, you will never know the taste of success. Ask yourself what can be learned from this? How can I grow? Is the action or event you are experiencing teaching you how to be more patient, more of a risk taker, be more giving… or is it giving you feedback letting you know where you are now and what areas of your personality do you want to continue to work on?

    If your leader or manager tells you the commission rate is going down, say “Perfect, I was wondering how I was going to break through barriers and make more sales. Should a prospect you have been counting on to purchase your product or service, suddenly decide not to, you need to say to yourself, “Perfect”. Then, you say to yourself something along the lines of : “I was getting too attached to that deal anyway. I found myself feeling off-kilter because I was so desperate for that one particular sale. The Universe will always provide for me as long as I mean well and work hard.”

    Start playing this “Perfect” game with those around you. Ask yourself what is right about this person? Why have they entered my life? What do I like about them? What are their positive attributes? How can I honor them? You must strive to always be in the “perfect” mindset. It is knowing you are experiencing each moment for a specific reason.

    Remember to ask yourself:

    1. What is perfect today?
    2. What is perfect about my career?
    3. What is perfect about my life?
    4. What is perfect about myself?

     

    Gary Michels is a co-founder of Southwestern Consulting. He is a keynote speaker, sales trainer and business consultant and has motivated nearly 1,000,000 people to achieve their highest potential nationwide. Gary spent 19 successful years as a sales representative for a national fund-raising company.


  • “I’m Sorry” & Customer Service

    Guest Post By: Amanda Johns Vaden

    While reading  new book that I got turned on to called “#GIRLBOSS” by Sophia Amoruso, one of the things she talks about is how important it is to apologize to your customers when things go wrong. Here’s what I believe when it comes to saying, “I’m sorry,” in regards to customer service.

    I believe that you should always take responsibility when things don’t go right in your company. Many times it’s going to be your fault, and many times it’s not. Regardless, they’re still your customers.

    We’ve all heard that old adage saying, “The customer is always right.” Let’s just be honest, that’s not true. The customer is not always right. But regardless, they are still your customers.

    And here’s what I’ve noticed as a customer and a consumer of many types of things: I don’t hear “I am so sorry” or “Let us fix that for you”. In fact, most times, the person on the other line or the person standing behind the counter is trying to inform me why it was my fault, why this didn’t go right, or trying to give me some logical explanation as to why this happened.

    Here’s what I know about apologizing. The more you try to defend yourself or the more you try to reason, the more defensive the other person’s going to get. Although I don’t necessarily believe that you should be sorry for everything that your customers are unhappy about, here’s what I know:

    The quicker that you respond with a genuine empathetic, “I’m sorry this happened to you,” you’re not saying, “I am sorry we did this. I’m sorry that we failed you.” You are saying, “I am sorry that you feel this way. I am sorry that this was your experience.”

    If you can show genuine empathy quickly, all of the negative attitudes tend to diminish. It’s when we don’t apologize. It’s when we don’t take responsibility. It’s when we don’t make an effort to show our customers that we appreciate them as customers that things turn ugly.

    And let’s just be honest. In the world of social media and online feedback, no one can afford a constant barrage of unhappy customers because if you keep your customers unhappy long enough, you’re just not going to have any customers.

     

    Amanda Johns Vaden is a founding partner, executive coach and senior consultant at Southwestern Consulting. She has worked with over 400 sales offices nationwide. Amanda is the author of the upcoming books Unspoken: Redefining Expectations Between Men and Women in the World of Work and 4-Dimensional Follow up: Increasing Client Retention and Customer Loyalty Through Follow-Up


  • Impossible…Really?

    Guest Post By: Kitty Barrow

    How do you respond when people tell you that something you want to do is impossible?

    What if the WHOLE WORLD believed what you wanted to achieve was humanly impossible? Not just impossible, but, what if they said reaching your goal could put you in danger and maybe even lead to death?

    Untitled designWould you stop and find a new dream?

    What if you went to a big prospect or a big competition that you had prepared for years to be successful with and you blew it? Would you consider giving up and quitting?

    That is what Roger Bannister did. When he finished 4th in the 1952 Olympics, his dream of winning an Olympics Gold medal was gone. He considered himself a failure and spent 2 months considering if he should quit his sport forever.

    Then he and his coach set a new goal…for him to be the first man to run the mile in under 4 minutes. “Impossible” – right? Experts say that your heart might explode at those speeds!

    Do you think he then went out and suddenly ran that fast? Of course not, he did what all top professionals do…he trained hard. He worked hard. He made his life uncomfortable. He did things that were inconvenient and painful.

    Because this man didn’t listen to skeptics….Because this man decided to put aside his feelings of self-doubt and failure…Roger Bannister will be known forever as having accomplished one of the greatest sports moments ever.

    LET ME ASK YOU….what is your dream? What has God gifted you to do that you are letting yourself believe you can’t do? What excuses or rationalizations are you allowing yourself to believe about what is holding you back?

    Decide today…will I listen to the naysayers (even if the naysayer is between my ears) or will I live my dream and possibly make my mark in history.

    It’s funny sometimes how the choice is all YOURS and the first step is just believing in that.

     

    Kitty Barrow is a Senior Partner and Executive Sales and Leadership Coach of Southwestern Consulting. She specializes in creating successful systems that are easily duplicated. Her motto is “Keep Things Simple for Stress-less Selling.” Kitty has trained thousands of sales professionals in companies such as Wells Fargo, MassMutual, New York Life, Xerox Global and Allstate


  • Learning to Strike Out and Keep Swinging

    Guest Post By: Dave Brown

    Baseball was one sport I actually did not play, but I’ve watched enough to know a little about it. What gets me is the striking out. Of course, I think of sales.

    baseball

    One thing that can happen in baseball: you strike out while just looking at the ball. You watch it go right by you and you do not even swing.

    For those of you who also do not play baseball, it’s whenever you’re sitting there ready to hit the ball and it comes whizzing by you. Three times and the Umpire does his thing and says you’re out of there! Are you at least swinging, or just letting it hit the glove behind you?

    Don’t be that person who never even swings at the ball or someone who never gives yourself a chance to be in the game.

    This happens with so many people. They don’t even give themselves a shot, like when an objection comes up they just let it go right by them and don’t keep trying. They are just letting their commission whiz right by them.

    It’s in every process and part of the sale. It’s in the prospecting whenever you ask somebody to meet with you, or set an appointment with them, ask them to make a decision. Make it happen! You can’t strike out by not even trying to set something up!

    There have been times on the phone I know someone is not interested, but I jump right to asking them to make a decision. Yes, or no. When can we meet? They may say something like, “This is not for us, Dave. There’s no way we could make it work.” What I say is, “OK, cool when should I come out and train your team?” I just ask when is good for them. It’s important! I don’t let the ball just go by me I will swing and try to hit and sometimes it will be a great hit. Home-run!

    One of the worst things you could do is procrastinate on asking someone to follow through with the decision of meeting with you or purchasing your product or service. Why wait? 

    Average people get “maybe” all the time. Top producers find ways to get “maybe” out-of-the-way! To make a change, and make that ‘maybe’ be confident, ask for that decision to be made.

    Whenever you ask someone to say yes or to say no, it’s a good thing. The ‘no’ will keep you moving. You know to shut those down. The yes, of course, is a great thing! “Maybe” is something you create by not asking someone to make the decision… by not swinging that bat and going after it.

    There is so much weight and emotional energy that when you don’t ask for the appointment for the business it’s like what the heck are you even doing.

    Are you truly in sales, or are you just a professional presenter?!

    Go out there and start swinging, stop striking out just watching things go by you!

    What are some of you ‘focus techniques’ – I want to hear them! Comment here, tweet me@davebrown_swc, or connect on LinkedIn. 

    Dave Brown is a senior partner and executive level coach at Southwestern Consulting and author of the upcoming book Painless Prospecting. Dave was a record breaking salesman for Southwestern Advantage, knocking on over 50,000 doors before the age of 25. He has spoken and trained over 100,000 sales professionals across the globe with Southwestern Consulting.

     


  • Building Confidence in You

    Guest Post By: Gary Michels

     

    The other day, someone asked me, “What makes a customer or prospect have confidence in the person selling to them?”

    Great question!!

    First of all, you must believe yourself, that you along with your product/service, are the absolute best choice for that particular person.  My self-talk goes something like this: “I am the best salesperson, working for the best company, with the best products and services, for this person, at this time.” Psyche yourself up with this kind of self-talk.  Once you do this, you’ll be well on your way to successful selling.

    confidence

    Besides self-talk, video record yourself giving your presentation.  Listen to it once with your back to the screen.  This way, you can hear exactly what you say as well as how you say it. The next time through, watch it with the sound turned down.  This will help illustrate how your body-language speaks to others.  Do you have any distracting habits like adjusting your glasses or twirling your hair?

    In addition to improving your self-talk and your confidence surrounding your ability to sell, there are a few other things you can do to establish confidence in you from the folks who are soon to be your customers.

    1)    Write an article or story about your company or yourself, what you are doing to help others, and what results/benefits those people received.

    2)    Get a prospect to help you in your presentation. Maybe they can pass out materials or ask for directions on how to get to the appointment.

    3)    Be as prepared as possible. Don’t be fumbling with papers, tripping over your verbiage, or moving with a tentative step.

    4)    Tell a story about you helped another client or maybe even film one of your happy clients with your phone sharing briefly about their success with you. Then show this video to your prospect.

    5)    Carry a printed list of people who have worked with you in the past and share where appropriate.

    6)    Have “Champion Letters” on hand. These are testimonials from some of your most loyal customers. Try to have one letter that addresses each one of the objections you may get during the sales process.

    7)    Get a referral and then ask the person who gave you the referral to personally introduce you or call ahead and put in a good word before you make the final contact.

    8)    Let your clients know you are not part of a “fly by night” company and that you make a point of having regular contact with your customers.

    9)    Lastly, make people feel that you truly care about them. There is no need for “commission breath”. You should come across as someone who really wants to help them achieve.

    If your prospects trust you, they will eventually buy from you. It is all about that confidence that they MUST have in you that will determine your success. Pick at least one of the items on the list above and put it into action today.  Continue using that idea and bit by bit it will become second nature to you.  The more you practice, the more you will be ready for your sales presentation.  Soon, without thinking about it, you will be instilling confidence into your prospects.

     

    Gary Michels is a co-founder of Southwestern Consulting. He is a keynote speaker, sales trainer and business consultant and has motivated nearly 1,000,000 people to achieve their highest potential nationwide. Gary spent 19 successful years as a sales representative for a national fund-raising company.


  • The Root of Objections

    Guest Post By: Amanda Johns Vaden

     

    no

    One of the most important things about the art of answering objections is knowing what objection you are really answering.

    Because typically the number one objection that people give you, is not their real objection. It’s an excuse.

    So how do you determine what the difference between an excuse and an objection is if you are going to be successful in overcoming this?

    First, you must learn how to isolate the objection. This technique is simple but incredibly powerful. It allows you to keep moving forward after someone challenges you with an objection.

    So a very typical objection that you may face can be as simple as, “Well you know what Amanda? This sounds great, but I really need to talk to…” – my business partner, or my spouse, or my parents, friends, dog, or even their great Aunt Berta – “before I can make a decision.”

    Now that might be the real objection, but it might not be. If you really think about it, what are they going to discuss with the other person?

    Something like: Can we afford this? Should we do it? Do we have the time to implement it and do we have the budget to do so? They may talk about something, but it may not be the real objection. So here’s how you isolate the objection.

    The next time that somebody tells you, “I need to talk to (xyz),” respond with, “Hey, I completely understand, Mr./Mrs. Customer. Other than talking to your business partner, is there any reason that you wouldn’t want to move forward with this?”

    Asking them, “other than this” – whatever objection they just gave you – “is there anything else holding you back from moving forward?” gives you the opportunity to see what the real hold up is. If they say no, then, green light, they’re telling you that is the only thing they need to do, so your job is to close on the next step and schedule the next meeting.

    But if they say, “Well actually, what we need to talk about is the budget.” Now, you have the real objection. It’s not talking to their business partner, it’s the money.

    So remember, the first time you hear an objection, isolate the objection. Then you’re one step closer to finding the root of their doubt and closing the sale.

    To learn more you can view the rest of my website here.

     

    Amanda Johns Vaden is a founding partner, executive coach and senior consultant at Southwestern Consulting. She has worked with over 400 sales offices nationwide.  Amanda is the author of the upcoming books Unspoken: Redefining Expectations Between  Men and Women in the World of Work and 4-Dimensional Follow up: Increasing Client Retention and Customer Loyalty Through Follow-Up


  • 2 Steps Forward And 3 Steps Back Part 1

    Guest Post By: Kitty Barrow

    Depressed business woman

    Do you ever have little annoyances in your business that aren’t bad but they bring business to a halt? It is often worse because it’s something that is a little frustrating and you think it will go away but it keeps coming back over and over again?

    –          Maybe someone at the office is driving you mad?

    –          Or people aren’t doing things the way you know they need to be done?

    –          Or something or people are slipping through the cracks?

    –          Or maybe it’s that next ‘great idea’ that will be the next big thing that will revolutionize your world?

    If not, are your breathing? It happens to all of us!

    Usually what happens is that we live in this little world where small frustrations are the norm and we’ve just learned to ignore them.

    Before too long we find ourselves years later in almost the same place we were before, often frustrated and losing hope that anything will ever be different! Overwhelmed and/or annoyed is our new normal and we keep going!

    –          We’re stuck. We know it….but we don’t KNOW it. Instead of dealing with that harsh reality we’re either too busy to give it much deep thought often find ourselves saying, “when the kids get older”, “when my company does ‘this’”, “this is how it’s always been done and it just won’t change”, “I’ve tried that before and I know it won’t work”, “I’m doing good enough”, “the poor man just can’t get ahead”…

    –          Arrgghh!

    What is it for you? What right now, at work, is driving you nuts? Write it down because we’re about to have some fun!

    5 steps to EASY, Stress-LESS, getting things done:

    1.  Consider the impact of not getting it done.

    Yes, sit and think of just one of the things that keeps stressing you out and work and consider the IMPACT of not getting a resolution to this? Maybe at first, it doesn’t seem to matter. You haven’t done anything and business is still getting done. OR IS IT? Is business getting done or are you settling for MEDIOCRITY?

    Recently, I hadn’t taken the time to be fully understood by my amazing assistant as to what should be categorized a VERY important email, an IMPORTANT email and an email that can wait. Because of my lack of finding a minute to better discuss it with her, emails that were VERY important were getting marked as ‘not that important’ and I was losing SALES! Yet, because I was making a lot of other sales, meeting with her wasn’t a priority until I almost lost a BIG sale.

    What are you waiting to get ‘taken care of’ and what is the possible impact of you not getting it done?

    Stayed tuned for step #2…

     

    Kitty Barrow is a Senior Partner and Executive Sales and Leadership Coach of Southwestern Consulting. She specializes in creating successful systems that are easily duplicated. Her motto is “Keep Things Simple for Stress-less Selling.” Kitty has trained thousands of sales professionals in companies such as Wells Fargo, MassMutual, New York Life, Xerox Global and Allstate