Expandmenu Shrunk


  • Category Archives Jay Jones
  • Is Your Non-Verbal Communication Killing Your Sales?

    Guest Post By: Jay Jones

    So you have the perfect sales script, you know it really well and you are still struggling in your sales process. Have you ever stopped and taken the time to pay attention to how you are saying what you are saying? This seems to be the elephant in the room with many salespeople. Quite honestly, after years of coaching many salespeople, I have found that this is one of the least developed skills in a large number of people across all industries. People often fail to realize the power of their non-verbal communications.

    Hand-Over-Mouth-Pondering

    Albert Mehrabian is well known as one of the leading pioneers in the understanding of communication. Mehrabian’s research showed the following:

    7% of communication is in the words that are spoken
    38% of communication is in the way that the words are said (tone, volume, timing, etc.)
    55% of communication is in the facial expressions and body language (which often changes the tone, volume, etc.)

    It is important to note that Mehrabian’s findings specifically applies to the communication of feelings and attitudes. So the questions that I have for you are: What is your attitude and your feelings that are being projected onto the prospect when you are in the sales process? Do you have a strong conviction about the value that you bring? Are you confident in who you are and your ability to deliver an amazing product or service? Are you excited about your product and services? Are you selling with a servant’s heart or can your prospect smell your commission breathe through the phone?
    It is often important for sales people to do a gut check to determine where they stand internally. Sales is a transference of emotion. If our beliefs are creating emotions that are not in alignment with what we are saying, the prospect will know. People buy from people that they like and trust. If you were on the receiving end of your sales communication, would you like and trust you?
    Here are a few suggestions that can improve your non-verbal communication:
    1. Audio record or video record yourself prospecting over the phone or giving your sales presentation. Often we can watch and listen to ourselves and immediately hear or see the areas in which we need to improve the way we sound or look when selling.
    2. Hang up a mirror for phone prospecting. This is an old technique, but still a really good one. When watching our own facial expressions while on the phone, we often start to smile and project our voice better.
    3. Role play with someone that will give you “honest” feedback about how you sound and look when selling.
    4. Work on your self-talk. You need to work diligently every day on what you believe about yourself, your company and your product and services. If you don’t have conviction, enthusiasm and confidence in what you are selling, how can you expect your prospect to be confident and enthusiastic to buy.
    5. Do vocal exercises. Even though you may not plan on trying out for American Idol, it will be helpful to have a pleasant tone and quality about your voice, especially when phone prospecting.
    6. Either own your accent or work to minimize it. If you are someone that has a thick accent, you must learn to articulate your words clearly. Especially on the phone, people get frustrated often times when they cannot understand what you are saying.
    7. Get clear on the self-image that you are trying to project. If you want to come across as a dynamic salesperson, then work to project that self-image though the way you sound and look while on the phone and in person.

     

    Jay Jones is an expert in lead generation and business development. He has worked extensively in the mortgage, real estate, insurance, telecommunications, healthcare and financial services industries. Jay is a dynamic speaker and regularly speaks for company and industry events.


  • Is Your Auto-Pilot Programmed for Success? 

    Guest Post By: Jay Jones

    Have you ever wondered why we as human beings think and act the way that we do? Often times we unconsciously do things that we know are not in our best interest. We often say to ourselves, “If only I were more disciplined to do the things that I need to do…”  Unfortunately, most people do not realize that they are in subconscious auto-pilot mode most of the time.

    If you were about to fly a plane to New York and learned that the auto-pilot was programmed for the wrong destination, what would you do?  If you wanted to get to New York, you would only have 2 options.

    1. Manually fly the plane to New York the entire journey, or

    2. Reprogram the auto-pilot

    pov_1

    Using this analogy and applying it to our lives we are better able to understand how we are to get to our goals and dreams in life.  We can either stay in a state of conscious awareness all of the time and always make conscious choices and decisions about everything that we do (extremely difficult to do) or we can take on the task of reprogramming our internal auto-pilot on a daily basis.  There are major benefits to becoming unconsciously competent in the areas important to our success in life.  Success is much easier when we are doing the right things without having to think about them all of the time.

    Understanding how your subconscious works:

    Everything that you have ever experienced through your 5 senses has been recorded into your subconscious mind.  Those experiences and your emotional responses to them throughout your life dictate your internal auto-pilot. They determine your fight or flight responses to everything you experience in the present.  Often we have programming that we do not even recognize that controls our motivations and desires.  To many people, the thought of having to overcome all of the negative thoughts and programming from the past seems very daunting.  Fortunately, the power of positive affirmations spoken aloud daily has more power over the subconscious in the present than most past memories.

    Writing new programming:

    It is exciting to know that no matter what you have been programmed to believe and therefore feel, you have the power to re-write that programming.  You have the power to change your future destination in life! The first step in this process is to decide what it is that you want to believe about yourself and your relationship to the world around you.  If you want to believe that you enjoy eating healthy and exercising, then you are going to have to affirm that every day if you want to eventually believe it.  If you want to be a person of tremendous faith, then you had better affirm that every day as well.  Whatever it is that you want to have, be or do, you must affirm it to yourself aloud daily.  You must also write your affirmations in the present tense.  Here are a few examples of positive affirmations:

    I feel happy, healthy and terrific!

    I have an amazing and abundant life!

    Every day I am growing more successful in everything that I do!

    I am loved and respected by others!

    I manage my time wisely and make time for all of the projects that I have committed myself to!

    I am passionate about serving others and being an example of success to everyone around me!

    I set big goals and I achieve them!

    I have 2 pages of personal affirmations on the wall by my desk that I read every morning during the week. I can speak from personal experience that without making a conscious decision about what I believe about myself, my thoughts would be slave to the world around me.  The time has come for you to take back control of your life and your thoughts from the world.  Decide what you want to believe, decide what you want to achieve and make the commitment for life to do the mental conditioning work to make it happen!

     

    Jay Jones is an expert in lead generation and business development. He has worked extensively in the mortgage, real estate, insurance, telecommunications, healthcare and financial services industries. Jay is a dynamic speaker and regularly speaks for company and industry events.