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  • Category Archives Dave Brown
  • Learning to Strike Out and Keep Swinging

    Guest Post By: Dave Brown

    Baseball was one sport I actually did not play, but I’ve watched enough to know a little about it. What gets me is the striking out. Of course, I think of sales.

    baseball

    One thing that can happen in baseball: you strike out while just looking at the ball. You watch it go right by you and you do not even swing.

    For those of you who also do not play baseball, it’s whenever you’re sitting there ready to hit the ball and it comes whizzing by you. Three times and the Umpire does his thing and says you’re out of there! Are you at least swinging, or just letting it hit the glove behind you?

    Don’t be that person who never even swings at the ball or someone who never gives yourself a chance to be in the game.

    This happens with so many people. They don’t even give themselves a shot, like when an objection comes up they just let it go right by them and don’t keep trying. They are just letting their commission whiz right by them.

    It’s in every process and part of the sale. It’s in the prospecting whenever you ask somebody to meet with you, or set an appointment with them, ask them to make a decision. Make it happen! You can’t strike out by not even trying to set something up!

    There have been times on the phone I know someone is not interested, but I jump right to asking them to make a decision. Yes, or no. When can we meet? They may say something like, “This is not for us, Dave. There’s no way we could make it work.” What I say is, “OK, cool when should I come out and train your team?” I just ask when is good for them. It’s important! I don’t let the ball just go by me I will swing and try to hit and sometimes it will be a great hit. Home-run!

    One of the worst things you could do is procrastinate on asking someone to follow through with the decision of meeting with you or purchasing your product or service. Why wait? 

    Average people get “maybe” all the time. Top producers find ways to get “maybe” out-of-the-way! To make a change, and make that ‘maybe’ be confident, ask for that decision to be made.

    Whenever you ask someone to say yes or to say no, it’s a good thing. The ‘no’ will keep you moving. You know to shut those down. The yes, of course, is a great thing! “Maybe” is something you create by not asking someone to make the decision… by not swinging that bat and going after it.

    There is so much weight and emotional energy that when you don’t ask for the appointment for the business it’s like what the heck are you even doing.

    Are you truly in sales, or are you just a professional presenter?!

    Go out there and start swinging, stop striking out just watching things go by you!

    What are some of you ‘focus techniques’ – I want to hear them! Comment here, tweet me@davebrown_swc, or connect on LinkedIn. 

    Dave Brown is a senior partner and executive level coach at Southwestern Consulting and author of the upcoming book Painless Prospecting. Dave was a record breaking salesman for Southwestern Advantage, knocking on over 50,000 doors before the age of 25. He has spoken and trained over 100,000 sales professionals across the globe with Southwestern Consulting.

     


  • How Your Prospect is Really Saying “Be More Creative”

    Guest Post By: Dave Brown

    creative

    Giving up is sometimes the easiest thing to do. Most often it is never the best thing to do.

    You miss out on changing people’s lives.

    One thing you have to do though, NEVER GIVE UP. If you are down on your luck with your prospecting, I’d like you to learn to talk through the tone! What is the tone?

    That silence on the other end of the phone. You know that tone! You have to talk through it, fight for your prospects, and show how your belief can outweigh anything. Any doubt and hesitation will be diminished when you show just how important your product or service can be for them. Be persistent and truly care.

    When people tell me no over and over again, all they are really saying is, “Dave, how can you be more creative? I need something more creative from you.” That’s all they mean with that no.

    What can you do? Use another name. Share another example or a piece of the puzzle you can solve. Move to the next point. If they say they are going to hang up on you, well done! You are doing your job right and doing your best to get your product in their life.

    The more people you reach, the more lives you can change and make better. That is what we are here to do! You cannot give up. Find your power and find your stride. Talk through the tone.

    You will be amazed by what you can come up with when learning to talk through the tone.

    When prospecting, put yourself in situations where the chances of victory and accomplishment are made for building. You have to crank it, and keep growing!

     

    Dave Brown is a senior partner and executive level coach at Southwestern Consulting and author of the upcoming book Painless Prospecting. Dave was a record-breaking salesman for Southwestern Advantage, knocking on over 50,000 doors before the age of 25. He has spoken and trained over 100,000 sales professionals across the globe with Southwestern Consulting.


  • 3 Steps to the Art of Growth

    Guest Post By: Dave Brown

    Screenshot 2017-01-31 09.33.16

    Let me fill you in on something that has been life changing. Most of you know my background with selling door-to-door with Southwestern, now hitting the phones with Southwestern Consulting. Well, at one point things got stagnate. I wasn’t sure what was going on, and I felt like nothing was moving forward. Have you ever been there? Are you at that point where some things are just falling apart?

    I have the solution for you. IDP.

    Identify.

    Duplicate.

    Perfect.

    You are in control of how great you become, and how great you get at prospecting… or anything.  This is a process, a simple system, that allows you to keep getting better and growing every single day.

    First step: Identify

    Each one on you has done great things and accomplished a lot in your life. Personal or professional, you have had some success. Let’s remember that time. Take yourself back there, and where you were mentally. Think back to when you had your best day ever. What did you do that day? How did you sound? What did you wear? What were you saying to yourself that day? Take yourself back to that place and think through those things when you were at the top of your game and make a list. Remember how people treated you and what they said to you. Write down how you were feeling, and just what was going on. This will be your first step.

    Second step: Duplicate

    Pretty simple. Every Sunday I have IDP time to recap the week and think about every great thing I did the week prior, so on Monday, I can duplicate those actions. I can repeat what it was about the week before that made a positive impact, and carry it on to the next week. Maybe you just start smiling at everyone. That is something you can repeat while helping yourself and others. Consciously be aware of the things that make you feel accomplished so you can continue doing those things. You will naturally start duplicating these things, which will lead you to the last step.

    Final step: Perfect

    Perfect what you know works. Perfect those processes and systems. You become amazing at calling people and prospecting. You grow and get better while you’re out serving others and changing people’s live through what you do. This is the perfection process.

    It starts with identifying, then you duplicate, then you perfect the great you that you are. Where I am at today, and the things that I have accomplished and keep doing, come from IDP. I continue to take these steps and great things unfold. You can do it too!

    Prospecting mastery is a habit and can be achieved by anyone dedicated to working a system better than anyone else ever has. Go out, get your habits and identify, duplicate, and perfect the best you! Go get it today!

    What is something you have done that you are so proud of, and continue to do? What have you perfected because you identified and duplicated it? Let me know! Tweet me @davebrown_swc or message me on LinkedIn. Let’s connect and grow together!  

    Dave Brown is a senior partner and executive level coach at Southwestern Consulting and author of the upcoming book Painless Prospecting. Dave was a record-breaking salesman for Southwestern Advantage, knocking on over 50,000 doors before the age of 25. He has spoken and trained over 100,000 sales professionals across the globe with Southwestern Consulting.


  • The Secret of Being Enthusiastic

    Guest Post By: Dave Brown

    enthus

    In 6th grade I did my first ever speech competition. I did it because of Mrs. Bridges. She signed me up, without me knowing, and said, “Dave, you’re going to be phenomenal at it.”

    The speech I was doing was titled, “How The Camel Got It’s Hump.” I remember it was my first year in middle school down in Texas and I was competing with 7th and 8th graders who had already done this. I was scared! But Mrs. Bridges told me I had a “secret.” She was sure I was going to beat them with that secret.  She was going to teach me how to have enthusiasm.

    She knew that if I showed the energy and my enthusiastic nature I would catch the judges and win first place. So, that is what I will talk to you about today, because I still use that each day!

    Enthusiasm is contagious. It makes the improbable, probable. Do you think I won that speech competition?!

    WELL OF COURSE I DID!!! I took a first place win as a 6th grader, and the first one at that age level to do so!

    I used what Mrs. Bridges taught me from there and it stuck with me. I got into sports and every chance I had, I was getting my team powered up! I had better experiences and let that carry throughout my college career as an athlete. It’s so important!

    It’s also so important in the sales environment. People pick up on it! Whenever you have enthusiasm in place, you can do anything!

    Here is something I keep on me from Frank Bettger’s book, “How I Raised Myself from Failure to Success in Selling.”

    “Force yourself to act enthusiastic, and you will become enthusiastic. Make a high and holy resolve that you will double the amount of enthusiasm you have put out in your life and in your work. If you carry out that resolve you will probably double your income and double your happiness.”

    Your prospects will catch your enthusiasm! Show it, put it out there! Tell me about your scenarios and how you’ve seen a difference in your work and life by using this secret. Tweet me @davebrown_swc, comment here, or connect on LinkedIn.

    GO OUT THERE AND BE AWESOME YA’LL … (in my most enthusiastic voice!)

    Dave Brown is a senior partner and executive level coach at Southwestern Consulting and author of the upcoming book Painless Prospecting. Dave was a record breaking salesman for Southwestern Advantage, knocking on over 50,000 doors before the age of 25. He has spoken and trained over 100,000 sales professionals across the globe with Southwestern Consulting.


  • Permission to Proceed

    Guest Post By: Dave Brown

    Screen-Shot-2016-04-26-at-10.17.31-AMThis is something that is overlooked quite a bit. It’s one that I take the time to really look at this when I’m helping other people grow in prospecting.

    You know when you’re having that rocky conversation with someone at first. You haven’t had a chance to set up that cadence. You may be talking over each other, or have long awkward pauses, it’s really just no fun at all. Are you looking for a solution for that? Here it is…

    Ask for permission to proceed!

    Literally, you ask them to grant you permission to proceed in the conversation on your phone call. Right up front, after you’ve done the names and connected, and you’re about to give the prospecting buying atmosphere, you have to have this question in there. It’s basically asking for a specified amount of time, and you get them to confirm they are able to give you that time so they are open and receptive with you.

    Example, “Hey John, this is Dave, I’ve been doing some work with Beth over at Zee Company. They’ve been doing a lot of great things, so I just wanted to run this by you. It’s a good one, do you have a few minutes?”

    Connect with the names, ask to run something by them, confirm some time, then go right in to your prospecting and buying atmosphere.

    Some more ways to ask, “Can you talk for 3 minutes? Did I catch you at a good time to run something by you? Do you have like 97 seconds for this? Are you ready for my audition?”

    Whatever it may be, get creative, just ask for that time. It may be 5 minutes, it may be 2, but let them grant you permission to proceed. Don’t look by this, and when they try to speed you up, that is when you ask to confirm a few minutes. Come up with your special way to get prospects to allow you to spend time with them.

    The more you prospect the more you realize the short term hurt turns in to the long term easy. It’s going to hurt a little each day while you are prospecting, but it will get better as you constantly do it and turn it in to a long term easy.

    Go get it today! Set some appointments and prospect your heart out!

    Comment here, tweet me, or connect with me on Linkedin and let me know!

     

    Dave Brown is a senior partner and executive level coach at Southwestern Consulting and author of the upcoming book Painless Prospecting. Dave was a record breaking salesman for Southwestern Advantage, knocking on over 50,000 doors before the age of 25. He has spoken and trained over 100,000 sales professionals across the globe with Southwestern Consulting.


  • Your Forward 40

    Guest Post By: Dave Brown

    This is a technique you can use forever. This is how I’ve become a prospecting genius and what I have learned to master over the years. The Forward 40.

    When it gets time to make those calls, and you don’t know who to call, your momentum gets squashed. To keep things from falling apart, make sure you stay in a positive mindset and always allow yourself to continue to grow. It can be done with one 15 minute day-defining task!

    Focus on getting YOUR FORWARD 40.

    What is this? It’s the 40 people you make a note of to call the next day. At the end of the day, plan your day with those 40 people you need to contact or see the next day.  That list will be the first 40 people you will reach out to. Put it in a spreadsheet or write it down, so when you get up to start your day your mind is already aware of who you’ll be talking to and what it will be about.

    40

    Now, don’t be thinking 40 is just way too many. Say you only get to 10 of those calls and were really successful, you already have 30 for the next day on your list. There’s an upside! Say you’re even more brilliant and do get to all 40, wrap up that day by making another list of 40 people, and continue that momentum and positivity in prospecting the next day. Set yourself up for success! This is an incredible way to keep your head in the right place and get to as many people as possible.

    Your prospecting nugget for today:

    With prospecting, every day you have a choice, to either make an excuse or find a way.

    The best of us will find a way. So many excuses exist that try to keep us from finding a way. When you have your Forward 40 in gear, you will not have an excuse. Find a way, go get on that phone, get to prospecting, and go be as great as you know you can be!

    Dave Brown is a senior partner and executive level coach at Southwestern Consulting and author of the upcoming book Painless Prospecting. Dave was a record-breaking salesman for Southwestern Advantage, knocking on over 50,000 doors before the age of 25. He has spoken and trained over 100,000 sales professionals across the globe with Southwestern Consulting.


  • How an Abundance Mentality Can Improve Your Day

    Guest Post By: Dave Brown

    Do you ever get to a place where you think you do not have enough? It could be territory, people to call on, anything, you just feel like you need more. This mentality can ruin you from the inside out. Your prospecting cannot be one with a scarcity mentality.

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    If you are wondering how to turn this around, I have something for you. Switch on over to the ABUNDANCE mentality. Think of all the people who have not heard from you. When you sit down, ready to pick up the phone, and you think you don’t have enough people to call, I guarantee there are more people you haven’t contacted than you have on that ‘to call list.’

    So many get caught up in the scraps on the table, that they forget about the feast that is before them. There is possibility, and so much more to go around. It’s important to see the potential.

    When you have the abundance mentality while prospecting, you are thinking there are so many people out there, so much opportunity, you can talk to anyone, and the world is at your finger tips. Things will start flowing, and you will have an unlimited supply of prospects and people to call.

    This limited belief that comes from scarcity cannot hold you back from helping others any longer. Allow yourself to get even farther with your business by believing in the abundance of what you’re set out to do. If you can think with everything you have, that you have plenty, or even more than you need, things will change, and you’ll do so much each day.

    Think each day how many people are out there and how many you can reach. See life in a more long term perspective and the abundance you have. Go out there and reach more people needing your service or product!

    Dave Brown is a senior partner and executive level coach at Southwestern Consulting and author of the upcoming book Painless Prospecting. Dave was a record breaking salesman for Southwestern Advantage, knocking on over 50,000 doors before the age of 25. He has spoken and trained over 100,000 sales professionals across the globe with Southwestern Consulting.


  • After Hours Voice Mail 

    Guest Post By: Dave Brown

    This is a prospecting technique that is completely out of the blue and totally effective! This scenario might have happened to you…Your prospect all of a sudden cancels a meeting, or there’s no excitement in their voice when you talk to them, or the connection that was once there has vanished. This leaves you feeling confused, anxious and quite frankly nervous.

    Here’s a way to potentially bring them back around.  AFTER HOURS VOICEMAIL

    I will take the time once or twice a month, at 8 or 9 PM on a Thursday night, and leave encouraging, loving voicemails to these client’s/prospect’s phones. All sorts of prospects! Ones I’ve made appointments with, the people I can’t reach, ones that I want to speak with, those that I’ve been trying to get a hold of through my prospecting efforts, etc. In the voicemail I’ll talk about how excited I am to be working with them, let them know I’m honored that they are in my life and build them up in their role at their company.

    phone_edited Example…“Hey John, this is Dave Brown it’s a little after 8:30 pm here. I just wanted to reach out and tell you how much I appreciate you and how hard you work for your team. Every time we talk you inspire me to be better at what I do because of the great example you set. I’m excited about working with you and your group soon. This will be one of the highlights of the year! Take care, John, I’ll talk to you soon.”

    Leave that voicemail in a simple, soft tone. It’s late at night! They will hear that message first thing when they get to the office and should appreciate your genuine compliments and efforts after normal work hours. Try it, I’ve loved the deeper connections it’s created for me over the years with my prospects.

    When you do, please let me know how it has worked for you via Twitter @davebrown_SWC or LinkedIn. Spread the love!

     

    Dave Brown is a senior partner and executive level coach at Southwestern Consulting and author of the upcoming book Painless Prospecting. Dave was a record breaking salesman for Southwestern Advantage, knocking on over 50,000 doors before the age of 25. He has spoken and trained over 100,000 sales professionals across the globe with Southwestern Consulting.


  • Ice Melting Lines

    ice meltingGuest Post By: Dave Brown

    Have you ever felt a little awkward after that first five seconds of an initial sales conversation? Using those “Hey, how you doing?” mundane type of initial phrases that lead to you just talking over your prospect and not making a quick connection. I hear and see it all the time!

    Everyday initial conversations starters DO NOT work in the selling world, and DO NOT forward your sales conversation. If you’re wondering why you’re not growing, as you should be in sales, this may help you break through. Shake things up a bit. Make your lead in phrases you!

    Where do we start?

    Bring your personality into it…literally your personality!

    Examples:

    • “Hey is this John Smith? Great, do you have 79 seconds for me really quickly?”
    • “John, I’ve been trying to catch you for months I literally thought you were    kidnapped man, were you kidnapped?”
    • “Hey John, this is Dave, are you ready for this?”
    • “John, how is your office staff running over there today? (don’t let them respond) Who’s winning, you or them?”

    Shake things up then lead into what you are doing and what you’re calling about. You’re melting away the tension that could exist when you use those icebreaking lines that can immediately connect you with your prospect because you’re different. If you are a prospecting master, you are an “ice-melter” with these types of initial phrases!

    Let me leave you with your prospecting golden nugget for the week…

    When prospecting, be YOU. Nobody in this world has your design. Daily you choose to cater to the world, or make it your masterpiece. Make it your masterpiece when you are prospecting today. Get out there and melt the tension, use your ice melting lines to get in and connect with your prospect quickly.

    What are some of the ice melting lines you have used? Tweet them to me @davebrown_swc #meltingtheice #southwesternconsulting

     

    Dave Brown is a senior partner and executive level coach at Southwestern Consulting and author of the upcoming book Painless Prospecting. Dave was a record breaking salesman for Southwestern Advantage, knocking on over 50,000 doors before the age of 25. He has spoken and trained over 100,000 sales professionals across the globe with Southwestern Consulting.